Business ProfileforYonan Carpet One Floor and Home

BBB promotes truth in advertising by contacting advertisers whose claims conflict with the BBB Code of Advertising. These claims may come to our attention from our internal review of advertising, consumer complaints and competitor challenges. BBB asks advertisers to prove their claims, change ads to make offers more clear to consumers, and remove misleading or deceptive statements.

On 09/27/2023, BBB contacted the business regarding their advertised products on their website. The business advertised environmental claims on their website which should be substantiated as required by BBB’s Code of Advertising.

The business advertised the following product on their website:

https://www.yonancarpetone.com/

“Lead SAFE EPA CERTIFIED FIRM

Green Select“

“Our Green Initiative

Yonan Carpet One is pleased to provide our clients with carpet recycling services. Our carpet recycling service keeps your old carpet out of landfills, allowing it to be converted into raw materials used in the manufacturing of everyday consumer products.

Once you schedule your new carpet installation, Yonan will take care of the rest. After installing your new carpet, your old carpet will be hauled off to our recycling center in Addison, IL.

• The website should substantiate any environmental claims.  

The BBB Code of Advertising States:

36. Environmental Benefit Claims

36.1 General Principles

36.1.1 Advertisers should not make broad, unqualified general environmental benefit claims like “green” or “eco-friendly.”

36.1.2 Advertisers must qualify general claims with specific environmental benefits.

36.1.3 Advertisers must possess competent and reliable evidence (often scientific evidence) to support all environmental benefit claims. Qualifications for any claim must be clear, conspicuous and understandable.

36.1.4 When an advertiser qualifies a general claim with a specific benefit, the benefit should be significant. Advertisers must not highlight small or unimportant benefits.

36.1.5 Unless clear from the context, any environmental claim must specify clearly and conspicuously whether the claim applies to the product, the product’s packaging, a service or just to a portion of the product, package or service.