Cookies on BBB.org

We use cookies to give users the best content and online experience. By clicking “Accept All Cookies”, you agree to allow us to use all cookies. Visit our Privacy Policy to learn more.

Cookie Preferences

Many websites use cookies or similar tools to store information on your browser or device. We use cookies on BBB websites to remember your preferences, improve website performance and enhance user experience, and to recommend content we believe will be most relevant to you. Most cookies collect anonymous information such as how users arrive at and use the website. Some cookies are necessary to allow the website to function properly, but you may choose to not allow other types of cookies below.

Necessary Cookies

What are necessary cookies?
These cookies are necessary for the site to function and cannot be switched off in our systems. They are usually only set in response to actions made by you that amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not work. These cookies do not store any personally identifiable information.

Necessary cookies must always be enabled.

Functional Cookies

What are functional cookies?
These cookies enable the site to provide enhanced functionality and personalization. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.

Performance Cookies

What are performance cookies?
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Marketing Cookies

What are marketing cookies?
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant content on other sites. They do not store personal information directly, but are based on uniquely identifying your browser or device. If you do not allow these cookies, you will experience less targeted advertising.

Find a Location

Rakuten has 3 locations, listed below.

*This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

    Country
    Please enter a valid location.
    • Rakuten

      800 Concar Dr San Mateo, CA 94402-7044

      BBB Accredited Business
    • Rakuten

      800 Concar Dr San Mateo, CA 94402-7044

      BBB Accredited Business
    • Rakuten Marketing LLC

      215 Park Avenue South, 2nd Floor New York, NY 10003-1622

      BBB Accredited Business

    Business ProfileforRakuten

    Online Shopping
    HeadquartersMulti Location Business
    BBB accredited business
    The Complaints and Reviews shown on this HQ profile may have been submitted against either the HQ itself or one of the corporate-owned locations found under "Find Locations".

    At-a-glance

    Customer Reviews

    2.59/5stars

    Average of 192 Customer Reviews

    Customer Complaints

    1,937 complaints closed in last 3 years

    1,015 complaints closed in last 12 months

    BBB Rating & Accreditation

    Accredited Since: 9/22/2016

    Years in Business: 25

    Customer Reviews are not used in the calculation of BBB Rating

    Overview of BBB Rating

    Related Categories

    Overview

    Rakuten offers cashback rebates.

    Business Details

    This is a multi-location business.

    Find a Location

    Rakuten has 3 locations, listed below.

    *This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

      Country
      Please enter a valid location.
      • Rakuten

        800 Concar Dr San Mateo, CA 94402-7044

        BBB Accredited Business
      • Rakuten

        800 Concar Dr San Mateo, CA 94402-7044

        BBB Accredited Business
      • Rakuten Marketing LLC

        215 Park Avenue South, 2nd Floor New York, NY 10003-1622

        BBB Accredited Business
      Headquarters
      800 Concar Dr, San Mateo, CA 94402-7044
      BBB File Opened:
      5/26/2000
      Years in Business:
      25
      Business Started:
      4/13/1999
      Business Incorporated:
      8/15/2011
      Accredited Since:
      9/22/2016
      Type of Entity:
      Corporation
      Number of Employees:
      550
      Alternate Business Name
      • Ebates, Inc.
      • Ebates.Com
      • Ebates Shopping.Com, Inc.
      • Rakuten.com
      Contact Information

      Customer Contact

      • Ms. Lindsey DeSchepper, Director
      Additional Contact Information

      Fax Numbers

      • (415) 908-2299
        Primary Fax

      Industry Tip

      BBB Tip: Smart shopping online

      Customer Complaints

      1,937 Customer Complaints

      Need to file a complaint? BBB is here to help. We'll guide you through the process. How BBB Processes Complaints and Reviews

      File a Complaint

      Customer Reviews

      192 Customer Reviews

      What do you think? Share your review.

      How BBB Processes Complaints and Reviews

      Start a Review

      Most Recent Customer Review

      Larisa M

      2 stars

      11/10/2024

      Rakuten gives me essentially menial change for cash bank, but for larger purchases where hotel stays were several hundreds of dollars, it says it takes six months to verify. I was supposed to get $31 and $15 for hotel stays I made in March. Six months later, it said it needed to still be verified. Next thing I know, I log into my Rakuten account. I received a total cashback check for ELEVEN dollars and it is telling me the hotel purchases for Agoda and Priceline have been "completed." This was never the case, and not the first time they have deleted larger balances from my cash back account. It seems they are only intent on giving customers who bother creating accounts with them pennies.

      Rakuten Response

      11/12/2024

      Hello ******, travel orders do take longer to report and confirm than other orders. We see that your Priceline orders from March are confirmed and will be included in your November payment. Your Agoda orders from ***** are still pending. If Cash Back is not added to your Rakuten account within six weeks after travel has been completed, please send your order details to us here: *********************************************************

      Local BBB

      BBB serving the San Francisco Bay Area and Northern Coastal California

      BBB Reports On

      BBB reports on known marketplace practices.

      BBB Business Profiles may not be reproduced for sales or promotional purposes.

      BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.

      When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.

      BBB Business Profiles generally cover a three-year reporting period. BBB Business Profiles are subject to change at any time. If you choose to do business with this business, please let the business know that you contacted BBB for a BBB Business Profile.

      As a matter of policy, BBB does not endorse any product, service or business. Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation.